Case Studies
Commercial stakeholders are keen to formalise their relationships with leading member bodies, and to further the recognition of their industry expertise and commitment. They value service and knowledge based approach. We have a fantastic track record for applying our consultative service to the long-term benefit of our client base in cross-platform packages.
We provide industry leading content generation, design, web development and media sales. Our approach adds commercial value and achieves cost-effectiveness.
Community Practitioner is the voice of CPHVA / Unite, and produces compelling, referenced content to support the professional development and standards of its members.
We set out a digital-first strategy that suitably improved the presentation and leveraged online / e-news / social media to ensure that CP’s excellent content achieved maximum engagement with members, academics, and stakeholders.
This cost-effective and streamlined strategy achieved a much richer environment and increased engagement compared with the previous offering.
The Mathematical Association is an Educational body and membership organisation with a range of special interest journals and member magazines.
We introduced a process to serve the multiple Editors and contributors across the globe, and consolidated and themed each title to develop a suite of professional titles, complemented by a dynamic membership magazine.
We have achieved significant gains in terms of presentation, process, cost, and commercial achievement across the full range of titles.
Registered Gas Engineer (Gas Safe) joined Media Shed from a larger agency. It was suffering from service disruption, lack of targeted sales plan, introvert sales approach, erratic credits and low yields. Media Shed turned this performance around inside 6 months by implementing a key account strategy.
They introduced the first vehicle advertiser (Ford) and recovered stakeholder relations that had broken down for a number of reasons under the previous incumbent. Their open system and team approach has built a strong proposition respected by the industry. We are seeing increased yields and spend from key accounts and have not had a bad debt in the past 24 months.
“Media Shed formulated and delivered a strategy into a difficult market that met its key objectives from day one and they are the first people we turn to for projects that require revenue generation. Their open style to client service and reporting gives us real confidence in our programme delivery.”
Peter McCreary, Publishing MD, Team Publishing